Marketing.
Smarter marketing. Smarketing.
Tailor made.
Data driven. Versatile.
Marketing with style
and substance. Show me more...
Video.
Your brand in motion.
Creating the most
engaging and compelling
video since your wedding
tape. It was beautiful.
We’re not crying.
You’re crying. Show me more...
Design.
Look like you mean it.
Creating stunning visuals
and innovative designs
outside the box.
Actually, there is no box.
Or is there…? Show me more...
Development.
Smart tools. Smart tech.
Delivering digital
masterpieces from
the ground up.
Absolutely no hacking
required. Show me more...

Projects.

A1 Office

Smart, focused marketing strategies boost conversions for A1 OfficeB2B Services

The project

Smart, agile and flexible marketing helps A1 Office find clients and conversions online.

The puzzle

As one of Australia’s largest and most trusted office design companies, A1 Office transforms workspaces across the country through their collaborative, creative approach. They approached SBM to help generate more leads through the A1 Office website, and to better leverage their online presence to find their ideal clients. SBM adopted a strategic, multi-faceted approach that involved a joint campaign of both SEO and AdWords, building a long-term authority through SEO but still allowing for flexibility of focus through the AdWords campaign.

 

The solution

To reach large audiences of potential clients, SBM created a list of all keywords related to A1 Office. The SBM marketing team used smart keyword research to identify the very best keywords from a range of different sources. Meanwhile, the SBM design team created a suite of brand-compliant remarketing banners to drive traffic to the strengthened A1 Office website. The newly created brand video and banner design further showcased the client to new and existing users alike, across both Google and YouTube.

The results

Since the campaign’s inception, A1 Office has experienced a massive increase in online visibility, through both keyword rankings and organic traffic. The supporting AdWords, remarketing and YouTube campaigns have helped to solidify the A1 Office brand in the minds of visitors and potential clients. Related A1 Office keywords have improved by over nine hundred places, with over thirty of these keywords on the first page of results. Comparing the past six months to the six-month period just prior, A1 Office has experienced an almost forty percent increase in conversions.

Thank you for all of your hard work and support over the last 4 years with A1 Office. It has been a pleasure working with you.

Melanie Metlikovic, A1 Office
Smarticles

Mobile Marketing – Web optimisation, creating a campaign and the future of mobile

Why businesses
need to innovate

×
Marketing.
Smarter marketing. Smarketing.
Tailor made.
Data driven. Versatile.
Marketing with style
and substance. Show me more...
×
Video.
Your brand in motion.
Creating the most
engaging and compelling
video since your wedding
tape. It was beautiful.
We’re not crying.
You’re crying. Show me more...
×
Design.
Look like you mean it.
Creating stunning visuals
and innovative designs
outside the box.
Actually, there is no box.
Or is there…? Show me more...
×
Development.
Smart tools. Smart tech.
Delivering digital
masterpieces from
the ground up.
Absolutely no hacking
required. Show me more...